Web
promotion tips
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Regular marketing | Promote
your Passion
There
is no easy or cheap way to promote your site, even more
if you don't it's worthless to have one when nobody knows
it's there.
Your
market plays a big role on how effective your site is going
to be. You are going to be in direct competition with so
many companies that do the same thing, they have been in
the internet longer than you and have bigger budgets and
staff working on making their sites the most popular in
every search engine.
The
uniqueness of your business is what's going to give a better
chance. If you serve a particular area you can concentrate
your web presence on the area that is going to bring you
the most business. If you have a carpet cleaning company
that services the Houston area, you don't need everybody
in the nation to know only the people in that area.
Domain names
The
name you pick is the most important part of the job. The
shortest, easiest to remember and write, the more likely
people are going to use. At $8.75 a year, you can by multiple
names. Your company might be named Flinto Rock Inc. and
it services the Texas area. You might want to buy flintorock.com.
At the same time you should also buy texasrocks.com if available
and any other similar names. Chances are that somebody looking
for rocks in Texas might just input that and you would be
more likely to get a hit. When you have multiple domains
pointing in the same direction, search engines find your
site as a better.
If
you want a great price in domain names you can click
here.
Web site elements
- Free
- Include high traffic links to your web site
if you include high popularity links to your site, the
search engines are more likely to find and use your site.
The high traffic sites like Yahoo, Amazon and others have
high popularity values that go along with them. That is
why you see so many directories when you browse the web.
Not every company can do this, but if you can do it.
- Metatags
these are hidden words within some web pages that tell
search engines what your site is all about. You should
custom make each section of your web site with marching
metatags. If you offer several services, the pages with
one service should have metatags with that service and
so on. Why re-invent the wheel, the best way to gather
this tags is by typing the words you would like people
to find your site in a search engine like yahoo, Then
click the web site's links. In your window browser click
on view code. In some cases you will not find them. There
is a way that some companies can keep you from seeing
the but within the first three you should find them. You
can copy and paste them into your HTML code between the
<head> and <title> tags. You should modify
them to suit your specific needs and business you might
not offer everything they do or might want to include
so of your own. They are simple multi word fragments divided
by commas describing your web site services and features.
keyworddiscovery.com or wordtracker.com
where you can get some of the most popular words to include
in your metatags. Our websites allow you to add metatags
click
here to buy a five page website for under $6 a month.
KeywordDiscovery API
More information and other API options are here:
http://www.keyworddiscovery.com/kd-api-information.html
- Sitemap For bigger websites like mine a simple sitemap will do great. I added one to my site after years without and saw a ten fold increase. from 17k 179k requests the first month.
Helpful links http://www.hitx.net/help-protips.html
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