To become a world class provider of beverages in South America that exceeds in quality and customer expectations

To maintain a position as a supplier in the Colombian and South American Market and selectively expand our presence internationally.

To integrate fully our activities and plans with those of our chosen working partners, in order to achieve real and sustainable benefits for all.

Locally produce in selected Countries.

Distribution System

Volume of Distribution for Colombia and Exports: First year

Beverages
South Colombia	5%
North Colombia	10%
East Colombia	15%
Export to Andean Pact Countries	20%
Santa Fe de Bogota and Surroundings	50%

Colombia's Point of Sale

• Hyper markets
• Super markets
• Bars
• Night clubs
• Restaurants
• Clubs
• Hotels
• Cinemas and theatres
• Liquor stores
• Fast-food chains
• Delicatessens
• Mini markets